March 23, 2024

Are you feeling uncertain about your career path after completing your MBA, especially with a specialization in marketing? If so, what aspect is causing you the most confusion? Is it the job role itself, concerns about salary, or perhaps uncertainties regarding the work environment? Many individuals are no longer keen on the traditional approach of marketing, where it feels like carrying a burden on your shoulder and constantly pushing to meet targets. Times have changed, and with advancements in technology, there are now various job profiles within the field of marketing that offer different opportunities and challenges.

The ultimate goal of selling products, whether through traditional or digital means, remains the same: to generate profit. However, the key difference lies in the method of achieving this goal. Traditionally, selling products often involves face-to-face interactions and physical presence, whereas in the digital realm, it can be accomplished through platforms like Google and various social media channels. Digital avenues offer the advantage of reaching a wider audience and conducting transactions without the need for extensive in-person engagement, thereby streamlining the process and potentially increasing efficiency.

All you need is a guidance from the leading Digital Marketing Institute in Kochi, Kerala, India, we’ll help you to guide from the beginning, how to generate potential leads through Google and Facebook, and how to use the marketing medium, ways to generate potential leads, and more industry relevant cases.

The digital marketing industry in India is experiencing rapid growth. It is considered one of the fastest-growing marketing sectors, with a significant demand for professionals who possess expertise in utilizing social media and other digital platforms for promoting products or services. Having an MBA with digital marketing skills opens up numerous employment opportunities. Both established companies and startups are actively seeking skilled digital marketers who can navigate the system and optimize their online presence. The career prospects in digital marketing are diverse, reflecting the vast resources available in online marketing.  Let’s see some of the profile options.

Digital Marketer:  Digital marketer is a combined profession of seo, ppc, and social media. A digital marketer’s responsibility entails creating, executing, and overseeing online marketing tactics to endorse products, services, or brands through diverse digital platforms. By harnessing the power of the internet and technology, digital marketers effectively connect with and captivate their intended audiences, ultimately leading to conversions and the accomplishment of business objectives.

PPC Experts: PPC, short for pay-per-click, is the practice of paid online advertising, commonly done through platforms like Google AdWords or Bing Ads. Advertisers are charged a fee whenever a user clicks on their ad. Professionals in PPC provide guidance on optimizing the outcomes of such campaigns.

One can be employed internally, usually within the marketing division of a company, or work for a dedicated PPC or digital agency, overseeing campaigns for various clients.

SEO Experts:  PPC, short for pay-per-click, is the practice of paid online advertising, commonly done through platforms like Google AdWords or Bing Ads. Advertisers are charged a fee whenever a user clicks on their ad. Professionals in PPC provide guidance on optimizing the outcomes of such campaigns.

One can be employed internally, usually within the marketing division of a company, or work for a dedicated PPC or digital agency, overseeing campaigns for various clients.

At Ewoke Digital School, we’ll help you to enhance your career with our Advanced Digital Marketing Course in Kochi, Kerala. Unlock the power of digital marketing with our comprehensive course. Gain practical skills and strategic insights to thrive in the dynamic digital landscape. Join us today and embark on your journey towards success